Teji Mandi is an Investment Platform offering by Motilal Oswal that simplifies investment decisions for retail investors through research-backed recommendations. We are looking for an enthusiastic intern to support our marketing and campaign operations function.

KEY RESPONSIBILITIES

• Campaign monitoring across platforms (Meta, Google, Affiliates, etc.)
• Assist in campaign execution, scheduling, and daily delivery tracking
• Creative asset building support in coordination with design & content teams
• Prepare campaign performance reports and dashboards
• Analyse data to identify insights, trends, and optimisation opportunities
• Oversee compliance requirements for marketing creatives and ads
• Take part in competition analysis and benchmarking
• Assist in creative and communication development for campaigns
• Support day-to-day marketing operations and documentation

Requirements

• Pursuing graduation/post-graduation in Marketing, Management, Finance, or related field
• Basic understanding of digital marketing and campaign concepts
• Good communication skills and attention to detail
• Proficiency in Excel / Google Sheets (basic analysis & formatting)
• Ability to manage tasks, meet timelines, and coordinate with teams

What You Will Learn

• End-to-end campaign execution and monitoring
• Creative, messaging & compliance workflows in financial advertising
• Performance metrics, reporting formats & optimisation thinking
• Real-world experience with a product in financial advisory space

Teji Mandi is a SEBI Registered Research Analyst platform backed by the formidable foundation of Motilal Oswal Financial Services. We offer ready-to-invest, actively managed stock portfolios at affordable rates to retail investors to democratise investing.

Job Responsibilities

Campaign Planning and Management:

• Plan, execute, and monitor app and web campaigns on Facebook and Google, focusing on driving app installations, leads and paid subscriptions.
• Manage Google search ads campaigns targeting investment-related keywords.
• Oversee influencer marketing and affiliate marketing initiatives to increase brand visibility and user acquisition.

Campaign Optimization

• Analyse daily reports and metrics such as CPM, CPC, CTR, CPL, and CPA to identify areas for campaign optimisation.
• Collaborate with direct and cross-functional teams to implement strategies for improving campaign performance and user engagement.

Content Creation and Creative Ads

• Work closely with the content team to develop thoughtful, engaging content that resonates with the target audience.
• Contribute to creating creative ads that drive conversions and effectively communicate Teji Mandi’s value proposition.

Reporting and Data Analysis

• Identify trends, insights, and areas for improvement based on the data analysis.
• Generate regular reports to communicate campaign performance and key findings to the marketing team and management.
• Stay updated on industry trends, best practices, and emerging technologies

Qualifications and Skills

• Bachelor’s degree in marketing, advertising, or a related field.
• Prior experience managing marketing campaigns, preferably in the finance or investment industry.
• Proficient in using Facebook Ads Manager, Google Ads, and other digital advertising platforms.
• Strong analytical skills to interpret campaign metrics and make data-driven decisions.
• Creative mindset with the ability to develop compelling content and ads.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.

Years of experience: 3 Years and above